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[ NNSquad ] The Psychology of Malware Warnings


The Psychology of Malware Warnings

http://j.mp/1cWvXAe  (SSRN)

   "Internet users face large numbers of security warnings, which they
    mostly ignore. To improve risk communication, warnings must be fewer
    but better. We report an experiment on whether compliance can be
    increased by using some of the social-psychological techniques the
    scammers themselves use, namely appeal to authority, social
    compliance, concrete threats and vague threats. We also investigated
    whether users turned off browser malware warnings (or would have, had
    they known how)."

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--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren 
Co-Founder: People For Internet Responsibility: http://www.pfir.org/pfir-info
Founder:
 - Network Neutrality Squad: http://www.nnsquad.org 
 - PRIVACY Forum: http://www.vortex.com/privacy-info
Member: ACM Committee on Computers and Public Policy
Lauren's Blog: http://lauren.vortex.com
Google+: http://google.com/+LaurenWeinstein 
Twitter: http://twitter.com/laurenweinstein
Tel: +1 (818) 225-2800 / Skype: vortex.com
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