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[ NNSquad ] Association of National Advertisers Threatens to Block ICANN's Domain Expansion Scheme


Association of National Advertisers Threatens to Block ICANN's 
Domain Expansion Scheme
http://j.mp/oRJ9zm  (This message on Google+)

 - - -

You probably already know how I feel about ICANN's plan for massive
expansion of generic top-level domains (gTLDs), that they have
recently approved and are pushing forward aggressively.
 
In brief, I consider this to be essentially a "protection racket" and
little more, that will serve mainly to enrich what I call the
"domain-industrial complex" -- registries, registrars, ICANN itself,
and those groups' associated and various minions -- at enormous costs
to everyone else.

Litigation relating to this scheme has long been predicted, and the
likelihood of such action directed at the fundamental flaws of the
entire concept, not just over who gets to operate or reside in a
particular gTLD, has just increased enormously.

The Association of National Advertisers (ANA), "representing in excess
of 10,000 brands that annually collectively spend over $250 billion in
marketing, communications, and advertising," has sent a blistering
letter to ICANN making very clear that the "big guns" are now in play.

I strongly recommend that everyone interested in this area take the
time to read the letter in its entirety 
( http://j.mp/nkoWdF [Google Docs] ).  (I've received some reports of 
persons have trouble displaying the letter directly from 
the ANA site ( http://j.mp/p9fXyH [ANA] ) -- I've uploaded the 
Google Docs representation after local post-processing that should 
make it viewable for everyone.)

The letter is frankly a joy to peruse.  Perhaps "joy" doesn't seem
like the right term, but the letter is so comprehensive, and so
clearly spells out in great detail the multitude of problems with
ICANN's gTLD scheme, that it really is required reading.

And while the letter doesn't come right out and say that legal action
is in the offing, ANA makes very, very clear that they do not intend
to site idly by and watch ICANN's gTLD "gold rush" reach fruition
without a serious battle indeed.

This is going to be extremely interesting.

--Lauren--
Lauren Weinstein (lauren@vortex.com): http://www.vortex.com/lauren
Co-Founder: People For Internet Responsibility: http://www.pfir.org
Founder:
 - Network Neutrality Squad: http://www.nnsquad.org
 - Global Coalition for Transparent Internet Performance: http://www.gctip.org
 - PRIVACY Forum: http://www.vortex.com
Member: ACM Committee on Computers and Public Policy
Blog: http://lauren.vortex.com
Google+: http://vortex.com/g+lauren
Twitter: https://twitter.com/laurenweinstein 
Tel: +1 (818) 225-2800 / Skype: vortex.com