NNSquad - Network Neutrality Squad
[ NNSquad ] Re: Broadband truth in advertising, redux
----- Forwarded message from David Farber <dave@farber.net> ----- Date: Sun, 7 Feb 2010 19:02:32 -0500 From: David Farber <dave@farber.net> Subject: [IP] Re: Broadband truth in advertising, redux Reply-To: dave@farber.net To: ip <ip@v2.listbox.com> Begin forwarded message: From: Alex French <alex@evilal.com> Date: February 7, 2010 3:27:39 PM EST To: dave@farber.net Subject: Re: [IP] Broadband truth in advertising, redux Dave (For IP if appropriate) Here in Ireland the misleading advertising among cellular data services got so bad that new regulations were introduced in 2008 specifically to regulate ISPs making crazy claims. Briefly, - Any speed claims must relate to the ISP's most congested "busy hour" - All speeds must either be guaranteed or be "up to" speeds (but only realistic ones) - ISPs must be able to meet any reasonable demand created by their ad campaign Although these are part of a semi-voluntary advertising code, the effect has been to remove any mention of speed from broadband advertising, since it's pretty hard to comply. Now if only they would tackle the "unlimited" issue... -- Alex On 7 February 2010 16:35, Dave Farber <dave@farber.net> wrote: Begin forwarded message: > From: Richard Forno <rforno@infowarrior.org> > Date: February 7, 2010 11:28:39 AM EST > To: Infowarrior List <infowarrior@attrition.org> > Cc: Dave Farber <dave@farber.net> > Subject: Broadband truth in advertising, redux > > > Just saw a TV ad for 'unlimited mobile broadband' via Cricket for $40/mo. Sounds awesome, right? But if you quickly scan the fine print during the commercial, Cricket's service, like everyone else, is capped at 5GB/mo. So again, what does "unlimited" mean for mobile broadband? You're not limited to WHEN you can connect to their service when in their service area? > > This is just the latest marketing scam for the wireless and broadband providers.....after all, it's perfectly legal to say "up to 50GB speeds" in big bold blinking letters but only deliver 15GB regularly, with periodic bursts to 40GB. But that is deemed 'truth' in advertising. Gotta love the lawyers. > > -rick > Archives ------------------------------------------- Archives: https://www.listbox.com/member/archive/247/=now RSS Feed: https://www.listbox.com/member/archive/rss/247/ Powered by Listbox: http://www.listbox.com ----- End forwarded message -----